Best Practices

15 storytelling techniques from top creators

Showing 15 of 15 examples

TIKTOKvideo-scriptby Alex Hormozi

Result-first contrarian

I made $100M before I was 32. Here's the one thing I'd do differently.

INSTAGRAMreel-scriptby Gary Vee

Direct confrontation

You're not posting enough. And I can prove it.

TIKTOKreel-scriptby Codie Sanchez

Contrarian challenge

Everyone wants to start a business. Nobody wants to buy one. Here's why that's dumb.

LINKEDINtext-postby Chris Walker

Data-backed authority

B2B companies waste 40% of their marketing budget on things that don't work. Here's the data.

LINKEDINtext-postby Dave Gerhardt

Hot take reframe

Hot take: Your brand doesn't need a podcast. You need a point of view.

LINKEDINcarousel-briefby Lara Acosta

Transformation playbook

I went from 0 to 100K followers in 8 months. Here's my exact playbook.

YOUTUBElong-form-videoby Ali Abdaal

Curated expertise

I tried every productivity system for 10 years. Only 3 actually work.

YOUTUBEvideo-scriptby MrBeast

Extreme premise escalation

I spent 50 hours buried alive.

TIKTOKreel-scriptby Duolingo

Unhinged brand character

POV: you forgot your Spanish lesson and Duo found your location

LINKEDINtext-postby Sahil Bloom

Framework revelation

The most successful people I know all do this one thing differently.

YOUTUBEshorts-scriptby Steven Bartlett

Emotional clip extraction

My guest told me something that changed how I think about failure forever.

INSTAGRAMcarousel-briefby HubSpot

Educational contrarian

The marketing funnel is dead. Here's what replaced it.

INSTAGRAMreel-scriptby Morning Brew

Business mystery reveal

This company made $4B from something you throw away every day.

LINKEDINtext-postby Justin Welsh

Journey update with numbers

I left my $3M/year job to build a one-person business. Here's what year 4 looks like.

LINKEDINtext-postby Nathan Barry

Milestone lessons

We just hit $40M ARR at ConvertKit. Here are 7 lessons from the journey that nobody talks about.